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How houzz.com can be a benefit to home builders

Posted Thu, November 22, 2012 by Julie Short

Houzz.com  is an online idea book for decorating a room to building a custom home.  Users select from over 800,000 photos of ideas that they like with the benefit of keeping them in one location.  As a home builder, you can increase your exposure, build your brand, and communicate more efficiently with clients using a visual ideabook. is an online idea book for decorating a room to building a custom home.  Users select from over 800,000 photos of ideas that they like with the benefit of keeping them in one location.  As a home builder, you can increase your exposure, build your brand, and communicate more efficiently with clients using a visual ideabook.  This power point slide is how to get started.

 

Posted in : Tips and Tricks | 
Tags : houzz , idea book , home builder , custom home


Your Reputation is at Stake!

Posted Wed, October 24, 2012 by Julie Short

I recently met a business owner who asked me to review his website. If I had just randomly run across his website without meeting him, I would have thought he was out of business!

A contact (who isn't in the web development business) said that YELLOW PAGES are obsolete, if you don't have a website people won't do business with you!! 
 
You - SMART BUSINESS OWNER - require 
Professional employee attire
Clean and Organized Store front
Top-of-the line customer service
 
But you may be OVERLOOKING that your website is the first impression of your business!  
It is where the reputation starts, and it could be your SALES COFFIN.

•Has it been updated in the last 3 years?

•Does it fit wide screen monitors?
•Is the navigation easy to use?
 
Want to simple tool to fully evaluate your website? Use this easy tool Should Your Website be Fired?
 
Let me light the fire even further.  
Standard websites are NOT mobile websites.  
 
Mobile websites are websites designed specifically for smart phones and tablets.  
6 billlion smart phone users at the end of 2011!  
And their expectations are astronomical!  
( See the Mobile Content - Useage & Expectations graphic  for these details)
 
Google believes that your SUCESS IN MOBILE (websites) will determine the FUTURE OF YOUR BUSINESS! (Google Mobile Playbook
 
40% of smart phone users have turned to a competitor’s site after a bad mobile experience. 
 
 
There is an on-going war with changing consumer preferences, and if you do not keep up with it, 
your reputation will be eaten alive.  I would prefer not to attend your business’ funeral!!!
 
 
 
 

 

Posted in : Online Profile Management | 
Tags : The Mobile Playbook , Google , mobile , mobile content , mobile usage , mobile expectations , customer service , store front , reputation ,


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