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Posted on June 27, 2019 by Leslie Brewer

person holding cell phone in handsWhen you think of the word "application", what comes to mind? For most of us, apps are the tools we use daily to connect with friends, colleagues and loved ones. Social media, news, and email apps are incredibly popular for these reasons. They’re also popular because they’re considered to be “native” apps – they come pre-installed on our devices, or are quickly downloaded from an app store. These apps are designed with a general user experience in mind.

On the other hand, custom apps offer you the chance to tailor an experience to your precise needs. Rather than a one size fits all approach to technology, these apps hone in on a specific need or task and then find an appropriate solution. Because they work via web browser, custom apps don’t need to be coded for specific devices. 

Both custom and native apps have their uses, but deciding which one to use can be tricky. Let’s take a look at the pros and cons of each:

Pros and Cons

Because native apps are created with a specific platform in mind, they look slick and perform well. Unfortunately, though, native apps don’t translate across different platforms. If you want to offer tools to both Android and Apple users, for example, you’ll have to design two separate apps from the ground up. However, inconvenient for developers, this process makes native apps ideal for the general public. They know when they download or use a native app for the first time that it’s been optimized for use on their device.

On the other hand, native apps can be limited in scope. Though they may offer the kind of user experience you’d want the general public to have, they may not be able to deliver the precise results you’d hope for when running a business. For this reason, many companies opt to use custom apps internally. Tailored to the precise needs of our clients, these custom apps can help streamline the daily operations of their businesses.

Custom Solutions for Unique Challenges

For most organizations, an off-the-shelf approach to unique challenges simply won’t do – in order to deliver on promises and delight customers, you’re going to need a custom solution. With a custom-built app from WebRevelation, you’ll get exactly what you need, when you need it. We can help bridge gaps between the technology you’re already using and the tools you dream of creating. Scalable and innately maintenance free, our custom apps are database-driven and easy to use.

No matter what your needs might be, WebRevelation has a custom solution for you. Contact us at 817-283-3324 today to learn how much value we can bring to your organization.

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