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SEO 101: Semantic Search and the Evolution of SEO

Posted on December 24, 2014 by Julie Short
The deeper you get into search engine optimization, the harder it is to speak about specifics. This is partly because Google keeps its exact formulas and algorithms secret – we know that things like keywords and links are important to search engine r...
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Is Your Business Website Singing Google's New Tune?

Posted on January 2, 2014 by Julie Short
In late September, Google rolled out its latest major algorithm update – nicknamed "Hummingbird" – which might just bring the biggest-ever shifts to search engine optimization. If that seems like an overstatement, we understand. The previous "Panda...
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4 Reasons to Start Trying Search Engine Marketing Today

Posted on November 7, 2013 by Julie Short
Although most business owners and managers are at least familiar with the concept of search engine marketing by now, many companies are still hesitant to invest the time and money needed to attain a better search ranking – especially when it comes to pa...
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