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How to Develop Consistency With SEO

Posted on May 17, 2018 by Julie Short
One of the things that makes search engine optimization (SEO) difficult for a busy marketer is that it takes a consistent amount of time and effort to earn a top Google ranking.  To understand why, think about it like exercise. You can’t simply toy ...
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The 5 Keys to Generating Great Search-Friendly Content

Posted on May 15, 2018 by Julie Short
Do you want to generate more content for your search engine optimization (SEO) campaigns, but struggle to write regularly? Or, have you tried to produce regular articles and blog posts but found it’s a challenge to actually get attention from Google and...
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Networking and Reciprocation

Posted on March 12, 2012 by Jennifer Pointer
In this ever-changing world of social media, it's important to keep up with what the "cool kids" are doing online. Or are the "cool kids" spelling that with a "k," now, as in "Kool Kids?"  I don't think we're supposed to call them "groovy" anymore, but I...
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Take Social News up a Notch with Scoop.it!

Posted on February 10, 2012 by Jennifer Pointer
  I've been exploring a service this week called Scoop.it, which is an online magazine curator - with both free and premium versions (see pricing and features HERE).  For an individual or very small business, the free version is fine to start with....
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Two Mistakes to Avoid when Putting your Business Online

Posted on January 13, 2012 by Jennifer Pointer
After reading 10 Things All Entrepeneurs Fail At by TechCrunch's James Alutcher (and resisting the English teacher inside of me wanting to correct the grammar mistakes in the title), I thought of a couple of mistakes I've made and seen others make when pu...
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Friends vs. Followers

Posted on November 21, 2011 by Jennifer Pointer
  On some social networking sites like Twitter and Facebook, there are some folks who have become extremely competitive with how many people they can get to follow them.  Yes, in a sense it is a good thing to have a lot of followers if those follower...
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