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7 Things That Are Easier With a Custom Content Management System

Posted Mon, June 6, 2016 by Julie Short

Lately, we’ve been sharing some of the benefits of custom content management systems. First, we looked at three specific functionalities that are easier to achieve with the CMS than they are with WordPress and similar platforms; then, we looked at advanced programming, marketing, and design features that are easier to achieve with custom programming.

Today, we want to take a look at some specifics. Here are seven things that are easier to accomplish on your website when you’re using a custom content management system:

#1 Online Registration

Want to bring attendees to an event and have their registration information automatically added to an off-line database? A custom content management system that integrates with existing software might be the perfect answer.

#2 Event Management

Even beyond registration, other parts of event management – like equipment inventory, scheduling, and session capacity – can all be effectively overseen with the right content management system in place.

#3 Recruiting

Sometimes, bringing the right people into your organization is every bit as important as gaining new customers is. But, the recruiting process can be time and paperwork-intensive. With a custom content management system, you can automate many hiring tasks, saving yourself time and money.

#4 Polls and Surveys

When you’re looking to get beyond simple polls and surveys and trying to glean real information from customers and visitors, a custom content management system could be the answer. That’s because the coding is easier to work into your website and update, and the results can be automatically downloaded and real-time.

#5 Document Management

If you have thousands of online and off-line documents to keep track of – along with ongoing updates and revisions – using a CMS that’s “off-the-shelf” might not be your best choice. A custom CMS can help you keep track of these files and allow you to share access with visitors when needed.

#6 Staff and Membership Tools

Because a custom CMS can take advantage of integrated encryption and membership areas, it can be a great way to control the flow of access from one part of your website to another. That can be perfect for offering special features to staff and membership.

#7 Blogging

Although WordPress was practically built for blogging, the interface it uses for adding new content isn’t always easy or intuitive for its users. With a custom CMS, you can make it easier to publish text and images in a way that’s easy for readers to see and search engines to find.

Most of these functions can be achieved with a WordPress-based website, or one built with another common CMS. If you’re looking for lots of power with a minimum of coding and alterations, though, working with a custom platform might be your best choice.

Talk to the WebRevelation team today to see how we can help with custom content management systems and other advanced design and marketing features.

Posted in : Websites , Website Content , Business Strategy | 
Tags : CMS , Custom CMS , easier content management


Do You Need Advanced Custom CMS Applications?

Posted Thu, July 2, 2015 by Julie Short

In an earlier post, we looked at some of the top-level advantages of using a custom content management system instead of WordPress or the other more popular options. To be sure, custom CMS setups aren’t for everyone, but for companies that can use them they are invaluable.

Today, we want to go a little bit deeper and explore the way a custom CMS can work with a few advanced website applications. In other words, we want to take a look at the way the right programming can help you accomplish more with your web presence.

Here are a few ways that a custom CMS might add more power, and profitability, to your business website:

Back-End Functionality

If you need your website to perform advanced functions behind the scenes, or to integrate with off-line databases, scheduling apps, or other business tools, a custom CMS might be the answer. That’s because your content management system can be programmed with advanced encryption, file-sharing, and other features that make it easy for you to integrate different pieces of existing software (including custom applications that have been developed specifically for your company) in a way that makes them easy to use together.

Advanced Marketing

In the same way, a custom CMS may be able to power advanced marketing tools that allow you to segment customers, dynamically control advertising budgets, or draw contact names from online sources and use them in print marketing campaigns. Certain types of functionality are easier to build into a custom content management system, especially if they are imagined from the outset. If you’re looking to unlock the power of advanced Internet marketing, consider starting with the way your website is organized.

Design Integration

Although WordPress and the other popular content management systems are a lot more versatile than they used to be, there are occasions where companies want to use design features that are better-suited to a custom CMS. If you are wanting to achieve an unconventional aesthetic with your new website, or want to experiment with different layout types, using a custom CMS might be a good way to implement these ideas without having to sacrifice functionality in different parts of your website.

Sometimes, the decision to choose a custom CMS isn’t about aesthetics or the user interface – it’s about getting all the backend and marketing power you can from your new website. Have you looked at your options for creating a new website that makes your business more profitable?

If you have questions about content management systems – or web design and Internet marketing in general – why not speak to the WebRevelation team in Oklahoma City? In just a few minutes, you can set up a free consultation where we’ll be happy to review your current website and answer any questions you might have.

Posted in : Websites , Website Content , Business Strategy | 
Tags : CMS , custom content management system


3 Benefits of Using a Custom CMS

Posted Thu, June 25, 2015 by Julie Short

Deciding to implement a content management system into your new website is an easy call – doing so makes it easy for you to add and update pages while maintaining a consistent look throughout every part of the site. Figuring out which content management system to use, however, can be a little tougher.

Obviously, there are a lot of popular options, such as WordPress and Drupal. But, lots of business owners overlook the advantages of a custom CMS, usually because they are working with a web design team that isn’t familiar enough with them to spell out the benefits.

That’s too bad, because having the right CMS can make a huge difference on the usability and profitability of your website. And, getting one that’s publicly available isn’t always the best choice.

To help you understand why, here are three benefits of using a custom CMS that you might not have known about:

#1 It Can Be Tailored to Fit Your Needs

As the word “custom” implies, this type of content management system can be shaped, designed, and programmed to meet the needs of your company. That means you don’t have to worry about a “one-size-fits-all” approach to web design, but instead can take advantage of the features that matter to your organization (and ignore the ones that don’t). The result isn’t just better functionality, but often cleaner code that isn’t cluttered by things you don’t need. Doing away with extra chunks of code could make your website run faster and more smoothly.

#2 There are Fewer Online Security Concerns

Hackers and cyber criminals love common content management systems, like WordPress, because so many millions of people use them. They only have to find one weak point in the content management systems security and they can suddenly access millions upon millions of different websites at once. On the other hand, with a custom CMS, there isn’t nearly as much incentive for thieves to spend time breaking in. That makes them more likely to move on than bother trying to crack the security on your website.

#3 It Makes it Easier to Update Your Website

One of the biggest advantages of having a custom CMS is that the interface can be designed for simplicity. In other words, we can make it so that adding new pages, or updating your content, is as simple as using a program much like Microsoft Word. That might not seem like a huge deal, but if you’ve ever struggled to keep your website up-to-date, you know how important it is to have a system that’s easy to use and master. What’s the point of having a CMS if updating your website is a chore?

If you’ve never considered using a custom content management system, now might be the perfect time to take a closer look and see if it’s right for you.

Looking for the very best in business web design and Internet marketing? Talk to the team at WebRevelation in San Antonio, Houston or Dallas today!

Posted in : Websites , Website Content , Business Strategy | 
Tags : CMS , custom CMS , content management


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