817-283-3324
LinkedIn Twitter Facebook
WebRev Connect
smarter websites


Blog - Effective Design

 

5 Web Design Blunders Visitors Hate

Posted Wed, July 30, 2014 by Julie Short

If you are like most of the business owners and marketing executives we work with, you probably don't want to unintentionally drive new customers away from your website. In fact, the thought of watching that revenue slip away probably makes you queasy.

Even so, we see websites every single day that have fatal flaws. Despite their best intentions, the owners of these sites are doing their very best to scare buyers into clicking in another direction.

Are you making the same mistakes? We hope not, but now is a good time to check and be sure. Here are five web design blunders visitors absolutely hate:

1. Unconventional or sloppy designs. Although it might seem unfair to lump "unconventional" and "sloppy" web designs together, to your customers they are one and the same problem. That's because all of us use dozens of websites every day. We know what they're supposed to look like, and how they should work. When you deviate too far from that, you make it difficult for people to actually use your site, which makes them want to look for answers elsewhere.

2. Hidden content. When you have content on your website that isn't crawled by search engines, or can't be found within your internal link structure, you have a problem. That's because it's going to essentially be invisible for most customers. In that case, you can’t get the sales you want because they can't find the information they need.

3. Huge blocks of text. Have you ever come across a web page that has lots and lots of information, but in long, imposing paragraphs without any subheadings? If so, then you already know how easy it is to just take your attention elsewhere. Having big blocks of uninterrupted text is like inviting visitors to take their time and attention to one of your competitors.

4. Pop-ups and obtrusive ads. Although some marketers swear by on-page pop-ups, blinking ads, and other forms of Internet obnoxiousness, the reality is that readers will usually tolerate them, but almost never like them. There are plenty of ways to make your most important offers stand out without driving visitors aggressively from your website. Why shout when a whisper will do just as well?

5. Unanswered questions. There are probably a lot of basic questions you're used to hearing about your products or services: how much they cost, how long they take to get, what "fine print" comes along with the purchase, and so on. If these aren't answered on your website, it makes it seem as if you have something to hide.

Making your business stand out, online or off, is hard enough without shooting yourself in the foot. So, if you notice one of these five blunders on your own website, take care of it now before it can impact your business even more.

Is your website suffering from a fatal flaw? Talk to the creative team at WebRevelation today by calling 817-283-3324.

Posted in : Websites , Website Content , Business Strategy | 
Tags : websites , effective design


Blog Categories
RSS All Posts
RSS Announcements
RSS Blogging
RSS Business Strategy
RSS CRM
RSS e-commerce
RSS Email Marketing
RSS ERP
RSS FYI
RSS Mobile Apps
RSS Mobile Websites
RSS Online Marketing
RSS Online Profile Management
RSS SEO/SMO/SMM
RSS Tips and Tricks
RSS Website Content
RSS Websites

GoogleRSS
YahooRSS
MSNRSS
Tags
cms custom cms easier content management mobile websites seo google keywords content online security security blogging effective blogging blogging tips logo design mobile website responsive design content management marketing strategy online marketing build community build online community relationship marketing mobile friendly business owners scams small business websites tips custom content management system 10 demands entrepreneurs 5 reasons people fail 3 surefire ways to grow plan infobeasity get motivated manufacturing manufacturing software merchant account ecommerce pinterest whoopi goldberg extreme couponers board pin follow did not start marketing search engine marketing quality scores responsive inbound marketing blogs social media what is an ip address mobile app erp manufacturer blogging for home builders video video marketing online video effective campaigns business listings online profile call to action buttons mobile traffic mobile user web design smm context authority crm website banners banners mobile e-commerce reviews search engine optimization blogging matters linkedin linkedin for your employees
Quicksearch
Email Signup  


Testimonials
When looking to completely re-vamp our website here at Tucker Hill, we were refe...
I wanted to tell you how much we appreciate WebRevelation.  You deployed a p...
Contact Us

Web Design in Oklahoma
Call  405.607.0349

Web Design in Texas
Call  817.283.3324