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Why Email Marketing Works (and Why So Many Businesses Struggle With It)

Posted on January 4, 2016 by Julie Short
Even in this age of social media, mobile marketing, and search engine optimization, reaching your best customer through his or her inbox – in the form of a targeted and well-crafted email newsletter – is still the fastest and most reliable way...
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Should you be doing Email marketing in 2014?

Posted on February 12, 2014 by Julie Short
With the rise of social media and mobile marketing, email marketing can often times be forgotten. Does that mean this strategy is dying? No way. In fact, if you haven’t been doing email marketing before 2014, you have definitely lost out on some prime...
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Email Marketing: Getting More Email Signups from Your Website

Posted on April 11, 2013 by Julie Short
An email database is an important marketing tool. A large database allows you to proactively communicate with a large number of your customers, but before you launch an email marketing campaign you’ve got to build the list. Your website is the easiest w...
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