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WebRevelation Helps E-Commerce Company Gellco Grow Business Through Custom Software

Posted on December 6, 2018 by Leslie Brewer

It’s December. Although I see the words on the computer screen, I am in absolute disbelief. It feels like yesterday that we were discussing our 2018 goals and vision for WebRevelation during our January staff meetings. Now, as we sit here on a cold winter day in December, we find ourselves thinking back on how much WebRevelation has grown over the last 14 years. Not only that, but we also can’t help reminisce on how we have been an integral part in helping numerous businesses with their own growth and development. 

It’s clients of ours such as Gellco, where we utilized our knowledge and expertise to solve their online problems. Based in Oklahoma, Gellco is an outdoor clothing and footwear supplier for the manufacturing and oil and gas industries, as well as construction businesses. Gellco provides these businesses with durable apparel sold all throughout the United States via the internet. 

Imagine the headache of contract pricing, handling mass quantities of products, and tracking employee spending with each client organization... all on an antiquated spreadsheet. As you can imagine, it was a tedious process. Gellco also lacked a dynamic website, often leaving businesses frustrated and confused during their attempt at online ordering. This is where WebRevelation stepped in. We were able to meet with Gellco to further understand their challenges, which allowed us to create a new, modern e-commerce website capable of handling all aspects of Gellco’s business. Old-fashioned spreadsheets were removed and replaced with an online application. Business intelligence functionality was added to help with sales and marketing, virtual wallets started tracking individual employee spending, and an upgraded system now allows Gellco to set individual pricing for each client. Where they once struggled to keep up with customer demand, Gellco is now thriving in both handling orders and with client retention. 

We’re proud to work with Gellco and many other companies to make their business run smoothly because it’s clear that custom application development can save time and effort for employees, customers and business owners alike. Do you have an e-commerce business that could use our help? Are you ending 2018 feeling like your company website needs a new look and feel? Do you have a need to streamline processes with an intelligent application system? We helped Gellco with numerous aspects of their online business and we can help your company thrive as well. Connect with us to take your business to the next level in 2019. 

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Do Small Businesses Need Custom App Development? Part 2 of 2

Posted on November 29, 2018 by Julie Short

This is part 2 of the article, Do Small Businesses Need Custom App Development? You can read it here.

The first section of this blog post discussed how running a small business doesn’t have to be overwhelming. If you take advantage of the latest technology trends you can find simple and cost-effective ways to operate your company and stay ahead of the competition. Below are some additional challenges and solutions we work with on a regular basis…

Industry-Specific Apps

Document storage isn’t the only major headache for those who work in very specialized industries. For instance, financial companies also have stringent reporting requirements and confidentiality guidelines they have to follow.

When we work with these types of companies, we develop custom software that meets these challenges and presents them with all-in-one solutions. That way they can meet their needs for security and oversight, and do so without having to learn or maintain several different apps.

Advanced E-commerce Tools

Do you sell products or services online? If so then you already know how difficult it can be to find apps that tie together inventory, marketing, and fulfillment. Add in the tools you might need for your specific business (like a real-time currency converter or shipping tracker) and just managing your software can become overwhelming.

We know that our e-commerce clients need to keep their focus on other areas, which is why we develop inclusive apps that combine all these different features into a single affordable solution. That lets a retailer keep growing without spending more than they should on software.

Employee Scheduling and Training

Even in our digital age, managing employees is often the hardest part of running any business. However, that challenge can get a lot easier when you have the right tools for the job.

With custom software that is designed specifically for your company, you can manage things like schedules, payrolls, and even training modules, or benefits. And, with web-enabled apps, you and your team can manage the details from anywhere. That’s a great way to save time and money while keeping your employees on track and working productively.

Custom Mobile Apps

There are literally hundreds of ways a small business might make good use of custom mobile apps. They can enhance communication, offer a dedicated customer interface, or even just plug into the kinds of software we have already outlined.

Business owners are often surprised at how easy and affordable it is to develop a custom mobile app that works on a number of devices and platforms. You probably can’t spend your day fixed to one spot, so why should your software?

Custom Programming Starts With Your Needs

It’s possible that you see one or more possibilities for your small business on the short list of uses for custom software development we have outlined here. Or, it might be that what you really need to help your business move forward is something altogether different. Either way, what’s important to know about our work is that it’s driven by your goals and challenges. Everything we do starts with the discovery process that focuses on what you’re facing and the specific outcomes you hope to achieve.

To learn a bit more, and see what kinds of cost-effective solutions the WebRevelation software development team could come up with for you, contact us today to schedule a free initial consultation.
 

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Do Small Businesses Need Custom App Development? (Part 1 of 2)

Posted on November 15, 2018 by Julie Short

This is part 1 of a 2-part article. Part 2 is now available to be read here.

Small business owners have a lot to think and worry about. Usually, they need to fulfill many roles, chief salesperson, marketer, and manager amongst them. On top of that, they may have to keep an eye on industry trends, customer behavior, and numerous competitors – including other small businesses and national chains.

However, running a small business doesn’t have to be overwhelming. In fact, if you take advantage of the latest technology trends you can find simple and cost-effective ways to run your company and stay ahead of the competition.

We know this because we have been helping other business owners just like you to develop and implement custom apps and software for just over two decades. During that time the possibilities have only grown. We can help entrepreneurs do things that would have felt impossible just a decade ago. Even better, we can build custom solutions for much less than our clients tend to expect.

Does this mean your small business could benefit from custom software? It's a question more and more owners are asking themselves, and the answer will depend a great deal on your own needs. To help you find the right answer, today we want to present some of the challenges and solutions we work with on a regular basis…

Specialized Apps and Plug-ins

Sometimes, business owners fret because the software they really need to solve a specific problem simply doesn’t exist. It might be that they have a desire for an unusual application, or that they need a plug-in to add extra features or functions to an existing product.

In either case, custom development can be the perfect answer. A good programming team will help you add on to the apps you’re already using, or if that’s not possible, to design what you need from scratch.

Data Monitoring and Reporting

It’s no secret that better data reporting – a.k.a. business intelligence – can give you a real competitive edge. The more you know about customers, expenses, and market trends, the easier it is for you to make the right plans and investments.

Unfortunately, while it’s easier than ever to gather data, aggregating it and deciphering thousands of points of information can be difficult. That’s where a custom app can make an enormous difference and lead to better decision-making at every level of your company.

Financial Reporting

Any business owner will agree that keeping one eye on the bottom line is an important part of the job. But, how do you keep track of things like inventory, employee hours, and energy costs… not to mention hundreds or thousands of small customer transactions?

The answer for many of our clients is to use specialized financial reporting apps that work as standalone solutions or extensions of existing software products. They let business owners get the detailed financial insights they need, updated continuously in real-time.

Document Storage and Delivery

In certain types of businesses and industries, document storage and retrieval can be an enormous challenge. For instance, some of the medical care providers we work with don’t just have to store charts, prescriptions, and insurance records, but also have to do so in a way that complies with HIPAA guidelines.

Luckily, we can build custom software solutions that don’t just make it easy to save, store, and back up important documents, but also to retrieve them by searching criteria like dates and keywords. That can be a huge time-saver for a busy professional.

Contact our team today to let us create custom solutions that are tailored to your small business.

Eager to read more? WebRevelation will take a break from blogging on November 22nd as we celebrate Thanksgiving with family and friends, but the continuation of this article can be viewed on Thursday, November 29th.

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Why Custom App Development and B2B E-commerce Go Together Perfectly (Part 2 of 2)

Posted on November 8, 2018 by Julie Short

This is a continuation from the blog article posted on Thursday, November 1, which discussed the need for custom software development and programming to streamline the order and fulfillment process. You can read it here.

You’ll Get Tighter Inventory Control

With custom programming, you can more accurately forecast future sales and keep better track of what you have in your inventory. That means fewer lost items and orders, better order fulfillment (see above), and even fewer products lost to theft or breakage.

Depending on what you sell, inventory control can be an enormously pressing challenge. Many of the business owners who initially come to us admit they don’t actually know exactly how much product they have on hand to sell or how quickly they could replenish their inventory if needed. In those situations, developing custom apps that yield the proper insights can become a huge priority.

In today’s B2B e-commerce world it pays to automate inventory. You want figures adjusted automatically after purchases, returns, and deliveries. Most of all, you want to save money on orders for manufacturers by knowing what’s sitting in your warehouse at any given moment.

CRM Apps Build Better Buyer Relationships

Although we have focused on the technical and back-end aspects of custom app development so far, some of your biggest gains could be realized through more efficient marketing, increased repeat orders, and stronger customer service. That’s because you can use programming to improve or replace existing CRM solutions and build better buyer relationships in the process.

Some businesses are really embracing the overlap between artificial intelligence and buyer engagement. It’s not hard to see how software that allows you to track customer interactions, tailor your marketing, or zero in on smarter pricing strategies could boost sales. And, when you’re able to automate things like regular purchases and returns you can entice customers to place bigger and more frequent orders.

CRM apps can take many different shapes and forms and can be integrated with other pieces of software you already use. You can even use them in tandem with mobile devices to make purchasing your products convenient for your best customers.

Better Info Means More Detailed Reporting

One side effect of getting the custom app you need to run your B2B e-commerce company is that you’ll get immediate access to more (and more accurate) information. You’ll have a better idea of where orders are coming in from, what you have in inventory, which buyers have the most valuable accounts, and how much time and money you're spending on fulfillment. Those are just obvious examples; you could get all kinds of insights in other areas of your business, too.

With all of that data at your fingertips – presented in customizable, easy-to-use reports – you can start to make better and more informed decisions on where to spend your time and money. You can invest more heavily into campaigns that are showing a positive rate of return, offer bigger incentives to your best customers, and find ways to deliver orders faster while reducing costs.

These are the nuts and bolts benefits that allow you to grow your bottom line for years to come. However, you can’t realize them until you stop relying on the generic software your competitors use and give custom programming a try.

Ready to Put Custom Programming to Use in Your B2B E-commerce Business?

We have seen time and time again that the owners of B2B e-commerce businesses tend to get very excited when they understand the possibilities presented by custom app programming. However, we can’t give you personalized recommendations through an article. To see what kinds of benefits and possibilities are out there, you have to take the first step to learn more.

Contact the WebRevelation team today so we can schedule a no-obligation consultation and talk about the goals you would like to meet. You might just come away from our meeting amazed at what we can do to help your company make the next leap forward.
 

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Why Custom App Development and B2B E-commerce Go Together Perfectly (Part 1 of 2)

Posted on November 1, 2018 by Julie Short

This is part 1 of a 2-part article highlighting the cohesiveness of custom app development and B2B e-commerce and the role they play in your business. Part 2 can be found here.

It takes a lot to build a successful e-commerce business in any market or environment. However, B2B e-commerce offers a unique set of challenges and opportunities.

On the one hand, the market for B2B e-commerce is enormous and growing. Virtually any kind of company is going to have to rely on other companies to provide important products and services. Like anything else, these can be sold more profitably and efficiently via the web. Additionally, having the ability to place orders online adds a layer of convenience for business owners that might be pressed for time.

On the other hand, though, marketing and selling to businesses is a different proposition than providing products to consumers. People think differently when they are making purchases for a business. The sales tend to be more significant and complex, leading to more research and a higher number of interactions needed to close a deal. And, let’s not forget that virtually all B2B e-commerce markets are flooded with competitors.

Smart business owners don’t worry about these challenges. Instead, they use innovative tools like custom app development to innovate and stay one step ahead of their colleagues. In today’s article, we want to look at some of the reasons you might work with a company like ours to develop specialized apps for your B2B e-commerce business.

B2B E-commerce Demands Custom Solutions

When you’re selling directly to consumers you only have to meet a demand or solve a problem with your products. In a B2B setting, though, there aren’t just buyer needs and budget factors to consider – there are also a number of logistical terms that have to be met.

For example, what you sell might have a direct impact on your customer’s supply chain, their ability to operate effectively, or even whether they can deliver what’s needed to their customers. In that case, speed, efficiency, and cost controls might take on new importance. Or, there could be stringent industry and regulatory guidelines that have to be met for your products to work as intended.

Because of the complexities involved, B2B e-commerce demands custom solutions. Why sell your products using off-the-shelf software when your buyers need something more specific?

With Programming You Can Streamline Orders and Fulfillment


Fast fulfillment and delivery are crucial for the success of any online retailer, but it takes on a different level of importance when you’re dealing with B2B e-commerce. For all of the reasons we’ve already given, you simply can’t afford to lose track of shipments or have orders delayed.

Custom app development can be used to streamline the fulfillment process, saving you time and money with every order that comes through the pipeline. Using automated tools, you can move every purchase from a warehouse or production facility to a wholesaler and buyer in less time than ever before. And, you can track that movement with live updates so the progress can be monitored by both you and your customers.

Many B2B e-commerce companies suffer from fulfillment problems that cost them tens of thousands of dollars per year. That wouldn’t happen nearly as often if they were aware of how easy it is to get the smarter tools they need.

The continuation of this article will be posted on Thursday, November 8th.

Are you looking to streamline your E-commerce business? WebRevelation can help take your business to the next level. Contact us today so we can discuss your needs.

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Creating the Future with Custom Software (Part 2 of 2)

Posted on October 25, 2018 by Julie Short

Below is the continuation of last week's blog post, which can be read here. Read below as we lay out the final steps of Creating the Future with Custom Software.

Do Away With Repetitive Data Entry

If you or one of your employees is in the habit of routinely entering large amounts of data into a spreadsheet or database then you have a striking need for software development whether you realize it or not. Custom apps can do many things, perhaps none so important as automating the task of data entry.

Not only will using specialized software to collect data or integrate different tools together save you lots of time (or employee hours), but it can also greatly improve your accuracy. That’s because a stable app isn’t going to make mistakes, whereas a human would. Additionally, you can get access to more data than you had before if you’re collecting it in a way that doesn’t require your time.

Find Improvement at the Margins

If you like the idea of having more data with custom software, then you’ll love the possibilities that present themselves when you can take advantage of advanced reporting in real-time. This is one of the areas where our clients typically find they can make huge bottom-line improvements.

There are likely to be many different areas of your company where you could save a lot of money if you only had better information. Imagine what you could do with inventory, scheduling, pricing, and marketing if you always knew where your time and money was going, or which activities were generating the highest ROI. That’s an underrated component of having a software solution that’s designed specifically for your company.

Plan for the Unexpected

Good business owners and executives are always asking themselves “what if?” With custom software, they don’t have to guess at the answers. That’s because they can analyze current data, past trends, and information that has been mined or purchased to make smarter decisions.

Planning ahead is all about envisioning certain outcomes and then making sure you can achieve them. However, things often seem “cloudy” when you’re dealing with an incomplete picture or several different unknowns. By using custom software you can help firm up plans and ideas even if you don’t know exactly what the future will hold.

Integrate New or Existing Technology

New technology is coming out all the time, but that doesn’t necessarily mean that your various apps and devices are going to play well together. Or, for that matter, that they are going to work with the hardware and software you have relied upon to run your business in the past.

What’s the point of spending money on servers, mobile devices, or new apps if they are going to create more headaches than they take away? Custom programming can be an important bridge that brings together existing technology, new products you want to invest in, and your business goals. It can help you get more from every dollar you spend while improving productivity and can even make your data more secure.

Want More Information Tailored to Your Situation?

You don’t have to guess or wonder how custom software development could help you run a sharper business. At WebRevelation, we offer all new prospective clients a free consultation. That’s your chance to get expert advice on exactly how an experienced programming team can save you money, along with what it will take to bring your project to life.

If you want real answers to the questions you have about making technology work for your company, contact us today!

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