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3 Tips to Improve Your B2B E-Commerce Site

Posted on November 14, 2019 by Leslie Brewer
There’s no denying that B2B E-commerce has really taken off over the past few years. Forrester Research forecasts that US B2B eCommerce will reach $1.8 trillion and account for 17% of all B2B sales in the US by 2023. As competition slowly increases, ...
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Three Sites to Consider For Optimizing Business Content

Posted on May 16, 2019 by Leslie Brewer
From a business perspective, what do the words "optimizing content" mean to you? Your answer may very well be "keywords" or "adding links". It’s almost always implied that the goal is to improve your search rankings and visibility on Google, which is ac...
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10 Important Things Your Website Might Be Missing (Part 1 of 2)

Posted on April 11, 2019 by Leslie Brewer
This is a 2-part series, the second half of this article will be posted on Thursday, April 25th. Do you ever wonder why your website isn't bringing in new business? You have the staff, vision and determination, but you're hitting a wall. Sound familia...
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4 Marketing Metrics Every B2B SaaS Company Should Measure

Posted on March 14, 2019
The following is a guest post by Sara Carter, Co-Founder of Enlightened-Digital. In the crowded SaaS marketplace, branding is everything. When it comes to web-based proprietary software, the competition for market share is fierce. As a result, mark...
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Understand SEO: How to Adapt to PageRank Changes

Posted on September 13, 2018 by Kendall Jarboe
If you have done research on Search Engine Optimization, then you’ve probably come across mentions of Google’s elusive algorithm. You won’t find a ton of detailed information about it, however, because Google keeps the specifics of their algorithm a...
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Understanding SEO: Why Authority Matters to You

Posted on September 6, 2018 by Kendall Jarboe
"Jack of all trades, master of none" is a figure of speech used when people try to do everything and end up spreading themselves thin so they are not actually an expert on anything. A common temptation for website owners is to appeal to the masses and ap...
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